For quite some time, all a company wanted to do to capture the attention of potential customers was create an eye-catching advertisement. Almost any customer could be inspired and engaged by the right TV signal or banner. The general public, however, is sick and tired of “traditional ads” these days. People are not interested in…

Girard-Perregaux watches have been labeled much more than period for over two centuries. They demonstrate the ability to strike a balance between the past and the future. Technical prowess meets iconic design in the middle of capabilities and elegance. Constant Girard and Marie Perregaux married in 1854, giving rise to the name of the brand.…

Two things drive everything we do and aspire for in life: the desire for love and the search for friendship. We fantasize about a world of coefficients in which we can be ourselves and nothing else. Objects? They shouldn’t have too much influence. Nonetheless, we find mates in objects whose allegiance and magnificence far outweigh…